If you’re looking for a way to turn your Instagram audience into paying customers without spending hours replying to every DM, ManyChat is your secret weapon. In this tutorial, we’ll show you how to use ManyChat to automate Instagram DMs, capture leads, and boost your sales, all on autopilot.
What is ManyChat?
ManyChat is a powerful tool that connects directly to your Instagram account, as well as Facebook Messenger and WhatsApp. It helps you create automated message flows that get triggered whenever someone sends you a DM, replies to your stories, or comments on your posts.
Starting from $15/month
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Key Features
AI-powered chatbot for automating Facebook, Instagram, and WhatsApp messages
Drag-and-drop builder for creating automated conversations
Integrates with CRMs, eCommerce platforms, and email marketing tools
Why We Recommend It
ManyChat helps businesses automate conversations, capture leads, and drive sales through chat. It’s perfect for scaling customer interactions without needing a huge support team.
Pros & Cons
- Saves time by automating customer messages
- Easy-to-use chatbot builder
- Works across multiple messaging platforms
- Free plan has limited features
- Can take time to set up advanced automation
Key Features You’ll Love
Let’s break down the features that make ManyChat so useful:
- Keyword Triggers: Set up automated responses when someone sends a specific word in a DM or comment. For example, if someone types “INFO,” you can instantly send them a detailed reply.
- Comment to DM Automation: Automatically DM anyone who comments on your posts, turning your content into a lead magnet.
- Email Collection: Collect emails right inside your Instagram DMs to build your list without any extra tools.
- Smart Delays: Make your conversations feel natural by adding delays between messages.
- Broadcast Messages: Send updates and offers to your subscribers at any time, even if it’s outside the usual 24-hour window.
- Templates and Flow Duplication: Save time by duplicating successful automations and reusing them later.
- Multi-channel Support: Manage Instagram, Facebook Messenger, WhatsApp, and even add a chatbot to your website, all in one place.
Creating Your First Automation
ManyChat makes it super easy to set up automations, even if you’re not a tech pro.
- Story Reply Automation: You can create a flow that sends a DM whenever someone replies to your Instagram story. This is perfect for generating leads or offering exclusive deals.
- Comment to DM: This is where you set up ManyChat to auto-DM anyone who comments on your posts. For example, if you’re running a giveaway and ask people to comment “WIN,” ManyChat will automatically send them a DM with the next steps.
The drag-and-drop builder is easy to use. You’ll be up and running in minutes.
Managing Your Contacts and Live Chat
ManyChat keeps track of all your subscribers. You can see who’s interacted with you, what flows they’ve entered, and even message them manually if needed. The Live Chat tab is handy for managing real-time conversations and making sure you’re not missing any hot leads.
ManyChat Pricing
ManyChat offers three main pricing options:
- Free Plan: Great for getting started with basic automation.
- Pro Plan: $15/month with advanced features, extra channels, and unlimited broadcasts.
- Custom Plan: Tailored to bigger businesses with unique needs.
Who Should Use ManyChat?
ManyChat is perfect for anyone who wants to make money with their Instagram following, including:
- Coaches and consultants who want to turn followers into clients
- Influencers and creators who want to sell products or digital courses
- Small businesses running giveaways, launches, or daily promotions
Final Thoughts
ManyChat isn’t just another app; it’s a must-have tool if you’re serious about turning Instagram followers into sales. Use it to create a system that works while you sleep.
