If you’re trying to streamline your Amazon product research, the Helium 10 Chrome Extension is one of the best tools out there. It acts like a mini version of Helium 10 built right into your browser, giving you powerful data as you browse Amazon in real time. Here’s a full step-by-step guide to using it efficiently.
What Is the Helium 10 Chrome Extension?
The Helium 10 Chrome Extension helps Amazon sellers make fast and informed product decisions. Instead of flipping between tools, you can analyze search results, product listings, and even supplier info directly on Amazon.
Once installed, the extension gives you access to:
- Xray
- ASIN Grabber
- Profitability Calculator
- Inventory Levels
- Review Insights
- Alibaba Demand Analyzer
- Listing Analyzer
Let’s break each one down.
Watch our YouTube video for a visual walkthrough on how to use the Helium 10 Chrome extension (Step-by-Step Tutorial):
Tool 1: Xray
This is the core feature most sellers use. Once you’re on an Amazon search results page:
- Click the Helium 10 icon.
- Open Xray to see a full breakdown of all the products on the page.
Xray shows:
- Monthly sales estimates
- Monthly revenue
- Review counts
- Best Seller Rank (BSR)
- Listing age and sellers
Use this to validate demand and competition quickly.
Tool 2: ASIN Grabber
If you’re browsing multiple pages of search results, ASIN Grabber saves time.
- It scrapes all the ASINs from the page so you can analyze them in bulk.
- Great for tracking and comparing products or exporting ASINs for later research.
Tool 3: Profitability Calculator
Before choosing a product, you need to know if it’s profitable.
- Use this tool to enter the cost of goods, shipping fees, and Amazon FBA fees.
- It will calculate your:
- Net profit
- ROI
- Estimated margins
This step is key to avoiding low-profit products.
Tool 4: Inventory Levels
Want to see how much stock your competitors have?
- Click the Inventory Levels tool on a product listing page.
- It reveals how many units each seller has available.
This helps you gauge restock cycles and potential demand.
Tool 5: Review Insights
Knowing what customers love and hate can help you create a better product and a better listing.
- Open a listing and click Review Insights.
- This tool pulls common review phrases so you can identify pain points or recurring compliments.
Use this to optimize your title, bullet points, and product images.
Tool 6: Listing Analyzer
Want to see what keywords your competitors use?
- Use Listing Analyzer to scan any Amazon listing.
- It tells you how well the seller has optimized their listing and shows gaps you can target.
Tool 7: Alibaba Demand Analyzer
Looking to source your product? Helium 10 now connects directly to Alibaba.
- From the Amazon product page, click the Alibaba icon.
- It shows relevant suppliers and demand signals, helping you judge if sourcing makes sense.
Complete Workflow: How to Use the Extension Effectively
- Search for a keyword on Amazon (e.g., “yoga wheel”)
- Open Xray to review competition and demand
- Use ASIN Grabber to collect multiple listings
- Check Profitability Calculator for your top options
- Click into listings and review Inventory Levels
- Use Review Insights to spot common feedback themes
- Analyze your top competitors with Listing Analyzer
- Check sourcing options with the Alibaba Demand Analyzer
This workflow helps you go from idea to sourcing decision without leaving your browser.
How to Get Started + Discount Code
Install the Helium 10 Chrome Extension from the Chrome Web Store. You’ll need a Helium 10 account to use it fully.
Starting from $29/month
Get 20% OFF Your First 6 Months Enter code: ECOMMASTERY20 at checkout
Key Features
Comprehensive Amazon product research tools
Keyword tracking and optimization
Profitability and inventory management tools
Why We Recommend It
Helps Amazon sellers save time and grow their business
It makes finding profitable products, optimizing listings, and managing inventory easier,
so you can focus on making more sales and beating the competition.
Pros & Cons
- All-in-one solution for Amazon sellers
- Easy-to-use tools for beginners and advanced sellers
- Accurate keyword and market data
- Advanced features may require a learning curve
- Pricing can be high for small-scale sellers
Use discount code ECOMMASTERY20 at checkout to get 20% off your first 6 months.
Final Thoughts
The Helium 10 Chrome Extension speeds up your product research process and helps you make smarter decisions. It’s perfect for validating ideas, finding weak listings, checking profit margins, and scoping out suppliers—all without leaving your browser.
