If you’ve been thinking about starting an online store, you’ve probably seen BigCommerce on the list of recommended platforms. The big question is: is it actually the easiest way to build an ecommerce store, or are there better options?
In this review, we’ll break down BigCommerce in plain language so you can decide if it’s the right fit for your business in 2025.
What is BigCommerce?
BigCommerce is an all-in-one ecommerce platform. That means it gives you everything you need to create, customize, and run an online store without coding.
You get:
- A store builder with drag-and-drop tools
- Hosting included (no need to pay extra for servers)
- Built-in checkout and payment processing
- Marketing features like email integrations and SEO tools
- Inventory and order management dashboards
Starting from $1.99/month
Key Features
Scalable E-Commerce platform with built-in sales tools
No transaction fees on any plan
Supports multi-channel selling on marketplaces and social media
Why We Recommend It
BigCommerce is perfect for businesses that want to grow without limits. It offers powerful tools for selling online, managing inventory, and reaching customers across multiple platforms—all without extra transaction fees.
Pros & Cons
- Scales easily for growing businesses
- No transaction fees, even on lower plans
- Strong SEO and marketing features
- Monthly pricing can be higher than competitors
- Learning curve for beginners
It’s similar to Shopify or WooCommerce, but with its own features and style.
Ease of Use
BigCommerce is designed for beginners. When you log in, you’ll see a simple dashboard with steps to launch your store. You can:
- Pick a theme and customize it
- Add products with images, descriptions, and pricing
- Set up payments through PayPal, Stripe, or credit card providers
- Launch your store with a few clicks
No coding is required, but if you want advanced customization, BigCommerce supports developers with access to the backend. That means it can grow with you.
Themes and Design
BigCommerce offers both free and paid themes. Free themes cover the basics, while paid ones have more polished designs. All themes are mobile-friendly and can be customized with a drag-and-drop editor.
You can change colors, fonts, layouts, and product page setups without touching code. If you want more control, you can edit HTML and CSS, but it’s optional.
Ecommerce Features
This is where BigCommerce stands out. It comes with built-in features that other platforms sometimes charge extra for:
- Unlimited products with no extra fees
- Multi-channel selling (connect to Amazon, eBay, Facebook, and Instagram)
- Abandoned cart saver to recover lost sales
- Discounts and coupon codes
- SEO tools to help your products rank on Google
- Analytics dashboard with sales reports and customer insights
Because these are built in, you don’t need to buy as many third-party apps. That saves you money and keeps your store simpler to manage.
Payments and Fees
BigCommerce doesn’t charge transaction fees, which is a big plus. You only pay the payment processor fees (like Stripe or PayPal).
However, there are sales volume limits tied to each plan. For example, if you make more than a certain amount in sales per year, you’ll need to upgrade to a higher plan.
Pricing
Here’s what the plans look like in 2025:
- Standard Plan: $39/month – good for new stores, includes unlimited products and basic features.
- Plus Plan: $105/month – adds advanced marketing tools like customer segmentation and cart recovery.
- Pro Plan: $399/month – designed for scaling, with more customization and Google customer reviews.
- Enterprise Plan: Custom pricing – for very large businesses.
The Standard plan is enough for most beginners.
Pros and Cons
Pros:
- No transaction fees
- All-in-one platform with built-in features
- Easy to use for beginners
- Multi-channel selling included
- Scales well as your store grows
Cons:
- Sales volume limits can push you into higher plans
- Themes can feel limited compared to Shopify or WordPress
- Fewer third-party apps than Shopify
Is BigCommerce the Easiest Way to Start?
If you want to start selling online quickly without worrying about coding or managing hosting, BigCommerce is one of the easiest platforms to use. It’s especially good if you want built-in tools like cart recovery, multi-channel selling, and analytics without stacking up extra app costs.
That said, if you prefer a bigger app marketplace and more design flexibility, Shopify might feel easier. BigCommerce is more about giving you strong built-in tools rather than making you rely on add-ons.
Final Thoughts
BigCommerce is a powerful option for anyone serious about ecommerce in 2025. It’s beginner-friendly, has no transaction fees, and comes with advanced features that many platforms make you pay extra for.
If you’re looking for a store builder that’s easy to start with but still scales as your business grows, BigCommerce is worth trying. For most new sellers, the Standard plan has everything you need to launch a professional store this weekend.